CV Keskus job ad WALLESTER AS Media Buyer, 2024-07-02

Job Description

Research and maintain an understanding of the Wallester audience.
Develop, implement, and manage strategies to drive traffic to the company's websites and landing pages.
Actively communicate with advertising networks and direct publishers.
Search for new potential traffic partners.
Implement and launch CPC/CPM/CPA/CPI/CPL campaigns across various advertising networks and direct publishers to attract qualified visitors to websites.
Closely monitor campaign performance, adjust bids, and refine targeting to maximize ROI.
Collaborate with web designers to optimize landing pages and user journeys, ensuring a seamless and compelling experience that encourages conversions.
Analyze campaign data, evaluate performance, and present regular reports and strategic recommendations to the Head.
Scale budget and traffic efficiently.

Proven experience in a similar role for at least 2 years.
Deep knowledge of media buying, traffic monetization, sales funnels, marketing strategies, and analytics.
Skilled negotiator, adept at closing deals that satisfy both parties.
Independent thinker with an active approach to business development and problem-solving.
Excellent written and verbal communication skills in English language
Excellence in numbers, statistics, and attention to detail

Will be a plus:

Past experience in the Fintech / B2B / Finance industry.
Experience with Taboola, Outbrain, and other similar advertising networks.
Experience with launching campaigns across platforms like Google Ads, Meta Ads, and LinkedIn Ads.